CRAFTERNOON TEA, 2013
WEB, ILLUSTRATION, whitecliffe
Crafternoon Tea is a community craft market located in Kingsland, which showcases creative talent and provides an opportunity for stallholders to meet like-minded people. Hand-drawn illustrations were combined with stitch patterns and a clean aesthetic to cater to both target audiences - urban craft makers and buyers. The retro 1950s colours and embroidery pattern are suggestive of atomic design and reference a time when crafting was more prevalent.