videofx brochures, 2017
IN-HOUSE GRAPHIC DESIGN ipfx, print, flyer design, infographics, photoshop, illustrator, indesign
VideoFX is a Video Conferencing and Collaboration solution developed by IPFX Ltd. A logo was already in use for the product but brand guidelines had not been established.
I was tasked with creating a number of 2-page promotional brochures, containing product information, in situ mock-ups, infographics and icons.
As IPFX is a Microsoft Partner and VideoFX integrates with Skype for Business and Microsoft Teams the brief was to create a contemporary, clean and vibrant style that worked alongside these products.
The brochures use a simple and consistent design that can be adapted and applied to future VideoFX collateral. The layout deliberately echoes the style of IPFX brand collateral, using the IPFX font, Segoe UI Light.
Flyers contain stock photography and illustrations, and select stock icons (customised).